2016年3月31日星期四

Cigarette Packaging

Removal of Branding Imagery from Cigarette Packets

Recently, the Australian government is about to introduce plain packaging for cigarettes. This is a bold move and not without risks. The tobacco companies will do all in their collective power to prevent this from occurring. Already they have launched a media campaign and are initiating legal action. It is not a foregone conclusion that the Australian government will get their way and 'Big Tobacco' will throw a great deal of money and resources into the campaign. The pro-smoking lobby exert great power and can enjoy a certain degree of political favor. The tobacco business is indeed 'Big Business' and much is at stake.

The World Watches and Waits

Of course the rest of the world will be watching developments with great interest. If the Australians are successful then other Western governments are likely to follow. The New Zealand government has already agreed, in principle, to the introduction of plain cigarette packaging. The worry, of course, is if the tobacco companies prevail then the Australian government could be left with legal and compensation costs estimated to range in the billions of dollars; this cost will ultimately be borne by the tax paying population.
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Reduction in Smoking?

The argument for plain packaging centers on the belief that packets devoid of branding will be less attractive to potential customers. I suspect that plain packets will have no practical impact on those hardened smokers addicted to nicotine. However, their loyalty to a particular brand may be severely tested. Indeed, loss of packet branding may lead to price war among tobacco companies. Without distinctive packet branding, cigarette choice may come down to price. If this happens then cigarettes will become cheaper. One of the great disincentives for smokers is the high price of tobacco. Most Western countries have introduced successive and punitive tax hikes to make the product less attractive to the paying public. Tobacco 'price wars' could undermine these incentives and provide smokers with an excuse not to give up the habit. It is also anticipated that plain cigarette packaging will make smoking less attractive to young, first time smokers. The reasons young smokers take up the habit in the first place is due to a number, and often, interacting factors. It is my fervent hope that plain packaging will prove a real barrier for the young to take up smoking, although I'm not totally convinced it will have practical benefits. If plain cigarette packaging becomes a reality then it will be interesting to see if it actually results in a measurable lowering in smoking incidence, especially among the young.

Governments, Smoking and Money

Governments have always been ambivalent when it comes to tobacco. On the one hand smoking is undoubtedly the most single, important and preventable factor in a nation's ill health; there are large health costs attributed to smoking. Although, this is counteracted, to a certain degree, by the fact that one in two smokers will die prematurely from their habit. From a cynical, as well as an economic viewpoint, this saves money on retirement pensions. On the other hand, it cannot be disputed that governments obtain vast revenues from tobacco taxation.

A Good Use of Resources?

In the final analysis, I suspect that a nation's resources would be better placed in proven and well founded anti-smoking programs geared towards preventing people, and especially young people, from taking up the habit in the first place. I don't think plain cigarette packing will have this effect. Although on this occasion I am more than happy to be contradicted. More details about cigarette at upperbond
 

2015年4月23日星期四

Different Attitudes towards Cigarette

The manufacture of cigarette experiences a long period,Tobacco Drier Process is the longest process. Advertising has always had a serious impact on the life and lifestyle of people around the world. Everything we use is advertised in some form or the other. However, in case of cigarettes, there are advertisements both in favour and against them.Just as you find cigarette brands staring you in the face from shop shelves, you will also find no smoking signs too on every public building.
In most nations, above the line advertising for cigarette brands have been banned. This has been done with the understanding that reducing the presence of cigarette brands in mainstream media will create an ‘out of sight, out of mind’ effect on present and prospective smokers.Along with anti-smoking campaigns and no smoking signs in public places, governments hope to dissuade people from taking up or continuing with this fatal addiction.However,the appearance of Cigarette Packaging Machines broke this hope.
Cut Tobacco Dryer Most researchers agree that sponsorship and advertising of tobacco acts like a magnet, especially for young minds. The glamorous and macho image projected during branding of various cigarette brands further promotes this notion in young minds.Cigarette advertisements also promote the idea of smoking as cool when in reality, smoking kills slowly but surely. In adult smokers too, cigarette branding promotes the addiction as acceptable, a stress reliever and an intrinsic part of lifestyle.
The Framework Convention on Tobacco Control (FCTC) is the first global treaty on public health, which aims to establish a policy framework enforcing complete ban of tobacco advertisement in any form in member nations.Such bans include restriction on displaying tobacco products in large stores (exceeding 280 sq metres of floor space) and reducing the number of tobacco vending machines.It is no wonder that Cut Tobacco Dryer ia a great invention. It also proposes to ban the display of cigarette brands through POS displays which has a tremendous visual impact on young minds and makes them aware of the easy availability of tobacco. You can visit http://www.upperbond.com/ to know more.